Joel Peterson
Prior to founding JCP Capital, LLC, Joel founded Peterson Partners, LP, a regional private equity company based in Salt Lake City. Joel has a long history of successful, early-stage investments in a variety of industries. He currently teaches Entrepreneurial Management at Stanford’s Graduate School of Business, serves as Director of Stanford GSB Center for Leadership Development and Research, and is Chairman of JetBlue and Director of Franklin Covey. He was formerly Managing Partner of Trammell Crow Company, and holds an MBA from Harvard Business School.
Dan Peterson
Dan joined JCP Capital from Z Capital, where he was Managing Director. He has invested in early-stage companies in a wide range of industries, including high-tech, automotive, training and financial services. Dan was previously a Partner at Trammell Crow Company, and received an MBA from Harvard Business School.
Brandon Cope
Prior to joining JCP Capital, Brandon worked for McKinsey & Company, an international management consulting firm. While at McKinsey, he focused on growth strategy, organizational transformation, and operational improvement projects across numerous industries. Brandon has an MBA from The Kellogg School of Management and M.S. and B.S. degrees in Accounting from Brigham Young University. He currently serves on the board of HireVue.
Val Ballein
Ms. Ballein has been associated with the partners of JCP Capital for more than twenty years, in a variety of capacities, and currently serves as CFO. She is a Certified Public Accountant with particular expertise in tax and real property matters. Prior to joining JCP Capital, Ms. Ballein served as a regional controller in the Houston division of Trammell Crow Company—the largest private developer of commercial real estate in the United States at the time. Prior to her tenure with Trammell Crow Company, she served as an auditor with Kenneth Leventhal and Company, an international public accounting firm specializing in real estate matters. Ms. Ballein earned her degree in Chemistry from the University of Arkansas at Little Rock, and has taught in the secondary schools of Arkansas.
Lauren McKay
Prior to joining JCP Capital, Lauren worked as the Client Services Manager for an online marketing start-up. Her experience is in sales, service, and management, with deep knowledge and expertise in the hospitality industry. She spent over five years with The Ritz-Carlton, where she held several positions including Manager of Reservation Sales and Customer Care. Lauren holds a B.S. from the University of Utah, and an M.B.A. from Westminster College.